3 Ways To Write A Good Blog Post Title

Rita Valente

3 years ago

Creating a blog post is hard. But you know what is harder? Knowing how to write a good blog post title.

The headline of your post is the first thing someone sees: if it’s not good, chances are that people won’t click on it.

Today I’ll be showing you 3 easy and simple ways you can create killer blog post headlines. Do these and you’ll be one step closer to sky-rocketing your blog traffic!

RELATED: 4 Ways to Drive More Traffic to Your Blog

How to Write A Good Blog Post Title

The Basics

Let’s start with the basics.

A good blogpost title shouldn’t exceed 62 characters. Why? Because Google cuts the title after 62 characters, meaning people won’t be able to read the whole title if it’s bigger that that.

Honestly, I exceed that amount more than I should, but I think it’s fine to do it every now and then. As long as your keywords are right at the beginning though.

Whenever you can, add numbers to your titles. Studies have shown that adding numbers to your headlines, increases engagement by 73%.

Also, odd numbers tend to do better than even ones, so keep that in mind.

The Ideal Blog Post Title Formula

To create a catchy blog post title, you need to do 3 things:

Identify the problem you’re proposing yourself to solve on your post
Offer a solution that brings value
Make a promise to your reader that you will deliver a solution that not only works but brings them benefits

RELATED: How To Update Old Blog Posts + Free Checklist

Headline Templates That Are Bound to Work

There are a few blog post title templates that work in pretty much every niche. here are a few:

X reasons why you need [something in your niche]
X things to need to [something your niche]
How to [something in your niche]
X easy ways to [something in your niche]
The ultimate guide to [something in your niche]

If you want to take your blog posts to the next level, I highly recommend Ultimate SEO Boss (af) as well as Pro Email Marketing Tips for Bloggers (af). They are great resources, trust me!

Do you spend a lot of time thinking about your blog post headlines?